Seoul's real estate landscape has undergone significant transformations over the past two decades. While neighborhoods like Apgujeong, Pyeongchang-dong, and Daechi-dong were once synonymous with affluence, recent data suggests a shift in wealth concentration to other districts. A comprehensive report ranked Seoul's major apartment complexes based not only on their sale prices but also on residents' average incomes and credit card expenditures.
🥇 1st Place: Nine One Hannam (Yongsan-gu)
Located in Yongsan-gu's Hannam-dong, Nine One Hannam tops the list. Initially known as a residence for corporate executives, it has gained fame as the home of BTS members Jimin and RM, as well as executives from major conglomerates. Residents here boast an average annual income of approximately ₩2.45 billion, with monthly credit card spending exceeding ₩20 million.
🥈 2nd Place: Hannam The Hill (Yongsan-gu)
Also situated in Hannam-dong, Hannam The Hill holds the second position. Residents have an average annual income of about ₩1.53 billion, nearly ₩1 billion less than Nine One Hannam. Despite this gap, monthly credit card expenditures remain substantial, often surpassing ₩20 million.
🥉 3rd Place: Daewoo Trump World (Yeongdeungpo-gu)
In Yeongdeungpo-gu, Daewoo Trump World ranks third. Residents here have an average annual income of ₩680 million.Interestingly, their monthly credit card spending averages around ₩8.36 million, indicating a more conservative spending pattern compared to the top two.
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| One well-known example is Daewoo Trump World, which gained fame for being a project in which Donald Trump was directly involved during his time as a real estate developer. |
4th Place: Galleria Foret (Seongdong-gu)
Galleria Foret in Seongdong-gu's Seongsu-dong secures the fourth spot. Residents enjoy an average annual income of ₩540 million. Notably, their monthly credit card expenditures are relatively high, averaging ₩20 million, suggesting a lifestyle that prioritizes luxury and comfort.
5th Place: Lotte Castle Kingdom (Gangnam-gu)
Breaking into the top five is Lotte Castle Kingdom in Gangnam-gu. Residents here have an average annual income just shy of ₩500 million. Their monthly credit card spending averages ₩15 million, reflecting a balance between income and expenditure.
6th Place: I-Park Samsung (Gangnam-gu)
Also in Gangnam-gu, I-Park Samsung residents earn nearly ₩497 million annually. Their monthly credit card spending is slightly lower than Lotte Castle Kingdom's, averaging ₩11.9 million, indicating a more frugal approach to spending.
7th Place: Tower Palace 1 (Gangnam-gu)
Once a symbol of luxury, Tower Palace 1 in Gangnam-gu now ranks seventh. Residents have an average annual income of ₩496 million and maintain monthly credit card expenditures similar to I-Park Samsung, around ₩11.9 million.
8th Place: Dongbu Centreville (Daechi-dong, Gangnam-gu)
In Daechi-dong, Dongbu Centreville residents earn approximately ₩451 million annually. Their monthly credit card spending averages ₩20 million, likely influenced by significant investments in education, given the area's reputation for prestigious schools.
9th Place: e-Pyeonhansesang (Bangbae-dong, Seocho-gu)
Entering the list at ninth is e-Pyeonhansesang in Bangbae-dong, Seocho-gu. Residents have an average annual income of ₩396 million, with monthly credit card expenditures around ₩13.6 million, reflecting a comfortable yet measured lifestyle.
🔟 10th Place: Acro Vista (Seocho-gu)
Rounding out the top ten is Acro Vista in Seocho-gu. Residents here earn approximately ₩385 million annually. Their monthly credit card spending averages ₩16 million, suggesting a propensity for higher expenditure relative to income compared to some higher-ranked complexes.
Koreans tend to prefer apartments as their primary type of housing—this is true for both the wealthy and the middle or lower classes. As a result, Seoul is home to a wide variety of apartment buildings, ranging from high-end residences to affordable public housing.
This ranking illustrates the evolving dynamics of wealth distribution in Seoul's residential areas. While traditional affluent neighborhoods maintain their status, emerging districts are redefining luxury living standards.
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